From the category archives:

Drip Marketing

Is Everybody Following Up with Your Customer But You?

by Lori Feldman on February 7, 2012

Winning Bids in the Hyper-Competitive Sales Quoting Business

by Lori Feldman on December 20, 2011

Be a Q4 Sales Ninja with a Sales Follow-Up Drip Marketing Campaign

by Lori Feldman on November 2, 2011

Blend 1 Part Swiftpage Email Marketing with 1 Part Cinco de Mayo

by Lori Feldman on May 4, 2011

The Real Purpose of a B2B Website Is Lead Generation

by Lori Feldman on March 28, 2011

Formula for More Sales: A Website, a Marketing Database and a Story To Tell

by Lori Feldman on October 25, 2010

Big 3 Delusions of Drip Marketing Letters – Part 4

by Lori Feldman on September 27, 2010

Web Forms Part 2: “Gimme Stuff, But I’m Not Your Sales Lead”

by Lori Feldman on September 14, 2010

How To Create a Lead Generation Website

by Lori Feldman on September 7, 2010

Copywriter Herzbrun: Mad Ave Glamour

by Lori Feldman on July 19, 2010

Personalize Your Follow-Up Letters – Part 3

by Lori Feldman on July 6, 2010

Ogilvy: “Direct Response Is my First Love. Later it Became my Secret Weapon”

by Lori Feldman on July 6, 2010

The Secret To Blending the Perfect Margarita

by Lori Feldman on May 4, 2010

Reducing List Size Key To Email Marketing

by Lori Feldman on May 1, 2010

Two Email Marketers Walk into a Bar…

by Lori Feldman on March 26, 2010

Fear the Creative Process, Then Do It Anyway

by Lori Feldman on March 24, 2010

Pass or Fail this Customer Database Pop Quiz

by Lori Feldman on March 3, 2010

Thanks for Your 615-Name Customer Email List. Love, Your Competitor

by Lori Feldman on February 15, 2010

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