November 19, 2008
Everyone in business wants to build a great mailing list. But when I speak and ask, “Who wants to get more email and direct mail?” nobody raises their hand. Interesting.
I’ve been a mailing list broker for over 25 years. The mailing list business has been up. The mailing list business has been down. Currently, I [...]
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September 22, 2008
There is one business secret that’s so easy to do, I’m amazed when I see resistance to it.
It’s list building.
I’d go so far as to say, if you don’t have a list, you don’t have a business. In fact, if you tell me the business you’re in and how many contacts you have in your [...]
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