Free Database Marketing Letters, Templates, Reports, Charts and Resources

Follow-Up Email / Letter Templates for Business Networking Events
Follow-Up Email Letter Template - 1 (ACT! format; Non-ACT! Users, change the ADT extension to DOC)
Follow-Up Email Letter Template - 2 (ACT! format; Non-ACT! Users, change the ADT extension to DOC)
Follow-Up Email Letter Template - 3 (ACT! format; Non-ACT! Users, change the ADT extension to DOC)

Database Marketing
12-Touch Customer-Care Drip-Marketing Blueprint
10 Strategies for a Database Marketing Makeover - Presentation
Annual Marketing Plan Template
Drip Marketing Campaign Flowchart
ROI Calculator

Email Marketing
SPE White Paper
How To Comply with CAN-SPAM Regulations - Free Chart from the DMA

Mailing List Optimization
National Change of Address (NCOA)
Convert SIC Codes to NAICS Codes - List of the Govt’s New Occupation Codes
SIC Code Chart - Major Industries by 2-Digit SIC Categories

Lead Generation
Ask for a Testimonial - Letter Template (ACT! 6.0 format)
13 Ways To Use Testimonials
Press Release Template - Letter (ACT! 6.0 format)
Press Release Template - Email (ACT! 6.0 format)
Lead Calculator

“Honk if You Hate Cold Calling” - eWomen Presentation on 8/3/05 (.ppt)

ACT! Tips & Tricks
Job Description for an ACT! Database Administrator
ACT! 2004/2005 Keyboard Shortcuts - Save keystrokes with this chart!

Direct Marketing
Direct Marketing Seminars & Events
How To Build Your Business Using Direct Mail
Breakeven Analysis - What % response rate do you need to cover costs? (Excel)
10 Important Trends in Direct Marketing Spending

Presentations
Honk if you Hate Cold Calling
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