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Drip Marketing Camp

What are you doing to keep in touch with the 80% of your prospects who aren't ready to pull the trigger and buy something from you today? In DripMarketingCamp you'll work on a carefully crafted drip marketing campaign to plug up the holes in your follow-up process. Camp is a blend of three 30-minute private consulting sessions with Lori Feldman, aka "The Database Diva, 3 recorded online lessons and a monthly Q&A with other drip marketing Campers in a mastermind setting. Each Camp session introduces a step-by-step checklist that teaches you how to build your own drip campaign, write compelling, customer-attraction copy (even if you're not a writer), sequence the timing of your messages, code your database and launch a live campaign within 30 days or your money back. The private sessions give you the personal attention you need to discuss your specific questions and concerns about your drip -- hand holding throughout each stage in the setup process!

$349.00

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Camp Content Includes:

DripCamp 1:

* Select a follow-up marketing track where you currently lose sales opportunities or where your follow-up is poor

* Design a multi-step follow-up sequence using Camp-provided templates and help from The Database Diva

* Learn ”think-like-your-customer” copywriting techniques and how to sequence your messages properly

* Homework: Compose your drip marketing blueprint and write your messages. Submit them to Lori before your first scheduled 30-minute private consult, and Lori will critique them and provide professional copyediting for each one of your messages.

DripCamp 2:

* Show and Tell – Hear fellow campers share their drip marketing sequences. You’ll get extra ideas to incorporate as you build  out your “library” of drip marketing campaigns to tackle each area in your business where sales slip through

* See how to launch a customer/prospect survey to ask prospective drip recipients what they want to know–so you can give them exactly what they’re looking for from you. Watch Lori dissect a successful real-life customer survey that resulted in a 37% survey completion rate, multiple customer testimonials and a year’s worth of content ideas for future drip campaigns and newsletters. Tactics shared on this lesson alone guarantee you will never run out of relevant information to share with your readers!

* Demo on how to put your drip stages into Swiftpage’s Drip Marketing module; plus do’s and don’t’s for executing the most productive campaign

* Homework: Finish modifying your messages. Line up your drip stages in the drip marketing module. Schedule your second private drip consultant with Lori.

DripCamp 3:

* How to segment your customer database to find niche markets for this and future drips

* How to set up an automated list management system for handling email opt-outs and bounces. How to capture bad email addresses of good customers so no good lead gets lost

* How to add contacts, groups or lookups to your drip campaign, dynamically

* How to interpret campaign metrics to make continuous improvement

* Homework: A final personal consult with Lori Feldman, then live LAUNCH!

100% Guarantee: Follow the DripMarketingCamp Checklist and launch your first drip campaign. You must earn 10X your Camp fee within the next 12 months from business generated from improving your follow up, or we will refund your money, no questions asked.

If you have holes in your follow up from…

• Website or Contact Us form inquiries
• Tradeshows
• Company events
• First meetings
• Referrals
• Unapproved estimates or proposals
• Networking events
• Customers who go inactive

…Then come to Camp and plug them up. Work Now; Get Paid All Year!

Note: Pre-camp homework is due before Camp begins, and there is homework between sessions. You will be sent an email with Camp registration information after you register.

Questions: Call Golda Cohen, 314-485-4350 x 208