Swiftpage Drip Marketing Webinar – 2 Next Steps

 

New customers represent risk and opportunity. Risk because they immediately go into “buyers remorse.” Opportunity because they could become long term evangelists for your business. This drip marketing sequence shows you how to maximize your opportunity. Feel free to download with my compliments and edit to suit your business.

 

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Drip Marketing Camp

What are you doing to keep in touch with the 80% of your prospects who aren't ready to pull the trigger and buy something from you today? In DripMarketingCamp you'll work on a carefully crafted drip marketing campaign with Lori Feldman, aka "The Database Diva," to plug up the holes in your follow-up process.

$749.00

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You and your fellow Campers will join Lori Feldman, aka “The Database Diva,” over 7 consecutive weeks with the goal of building out and live launching a drip campaign that makes you money. Camp is a combination of 3 group strategy calls, held on Mondays, a private one-on-one coaching session and 3 recorded videos to help you learn Drip Marketing basics.  Here’s the agenda:

Week 1

• On your own time, and prior to next week’s Group Strategy Call # 1, watch the first recorded video (approx. 60-90 minutes) which define the checklist, in priority order, of the steps you’ll take to create your Drip Campaign.
• Homework: complete your Drip Marketing Blueprint

Week 2

• Attend Group Strategy Call #1 (60 minutes via GoToMeeting)

 Week 3

• Watch the second video (approx. 60 minutes) which gives you tips on creating content and copywriting whether you are a writer or not!
• Homework: Write your messages

 Week 4

• Attend Group Strategy Call #2 (60 minutes via GoToMeeting)
• Send Lori your Drip Marketing Blueprint with your completed messages for critique and professional copyediting.
• Schedule your 1-on-1 private call with Lori sometime in the next 4 weeks.

Week 5

• Watch the third video (approx. 60 minutes) which shows you how to configure your technology tools and add your contacts.
• Homework: Prepare your database for the launch

 Week 6

• Attend Group Strategy Call #3 (60 minutes via GoToMeeting)

 Week 7

• Homework: Launch your Drip Marketing Campaign

 You bring:

• Your customer/prospect database (Note: Excel and Outlook are NOT a database)
• A “cocktail napkin” diagram of your current sales process—even if you are the one who does “everything”
• An open mind and a commitment to this investment of time and learning

We provide:

• Drip marketing strategy guidance from a drip marketing expert
• Unlimited email access between sessions to ask questions or to send in your Drip Marketing Blueprint for copyediting or critique
• Technical guidance to set up and execute your drip campaign (sorry, graphic design not included)
• A group of smart sales execs and business owners to mastermind with. We teach you a skill you’ll use forever that brings financial dividends
• Uncontested Guaranteed Success—You will launch your first campaign after Session 3 and you will make 10X your investment within 12 months, or your camp fee is cheerfully refunded in full—no questions.

You have Lori’s personal guidance and expertise along the way. Lori shares what works and what doesn’t; she’s committed to your success.

Register Now! 

Note: Pre-camp homework is due before Camp begins, and there is homework between sessions. You will be sent an email with Camp registration information after you register.

Questions? Want to register offline? Call Stacia Shinaberry, 913-871-1794 x 107

DRIP CAMP AGENDA:

Week 1:

Week of January 30, 2012 – Watch Video 1

Week 2:

Monday, February 6, 2012, 9am – 10am Central, Attend Group Call #1

Week 3:

Week of February 13, 2012 – Watch Video 2 and do homework

Week 4:

Monday, February 20, 2012, 4:00-5:00 Central – Group Call #2

Week 5:

Week of February 27, 2012 – Watch Video 3 and do homework

Week 6:

Monday, March 5, 2012, 9:00-10:00am Central – Group Call #3

Week 7:

Week of March 12, 2012 – Launch drip marketing campaign

Tagged as: Drip Marketing