Listen to the interview I did with Bob Ruzicka of Compton & Sons on “What Is Drip Marketing.”

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Drip marketing is the one sure thing you can do in 2009 to bring in more referrals, more inquiries and more consults all year long with a minimum upfront investment of time and money.

Next year when many businesses are frantically reducing costs, eliminating “overhead” (like people), inventory and good humor, you don’t have to be one of them. Instead you can be a member of an exclusive group of business leaders who worried–but took action anyway.