Drip Marketing, Marketing Automation, ActiveCampaign, Zoho

Drip Marketing

Good News Case Study

By in Drip Marketing, Email Marketing | 0 comments

I just got some great news, and I wanted to share it with you…We just made one of our brand new drip marketing clients lots of money! 🙂 Here are the deets (details): Our client is a family-owned manufacturing distributorship in the commercial flooring business that’s been in business more than 30 years Their average order is $20,000 Their database has...

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Does Drip Marketing Work?

By in Drip Marketing | 0 comments

My entertainment of the day today was a call from a prospective customer who told me his business has been down for several years, and he was ready to try something new to get more sales. He asked if drip marketing really works. I said, how did you find me?” He answered–without any sense of awareness or irony– “I’ve been on your list...

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Attention Printers, Lettershops, Ad Agencies: Here’s How To Stick Your Toe into Inbound Marketing

By in Drip Marketing | 0 comments

I get rants, fairly often, from traditional marketers who finally hear the clock ticking on their old business models and realize they need to “get into” Inbound Marketing or risk having their client base decimated by modern marketers. Printers, lettershops, ad agencies–these are all industries that thrived in the 70s, 80s and 90s, but have seen...

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