Posts Tagged "customer list"

By Lori Feldman on Feb 15, 2010 in Email Marketing | 0 comments

Hello, 2004! It’s 2015! Apparently some marketers still think “saving time” is better than building relationships. Like this email we got that used Outlook cc (bad) instead of bc (slightly less worse) and shared their entire address book with their entire database–and any competitors they may have. (Someone always knows someone!) How would...

By Lori Feldman on Sep 22, 2008 in Drip Marketing, Mailing Lists | 0 comments

There is one business secret that’s so easy to do, I’m amazed when I see resistance to it. It’s list building. I’d go so far as to say, if you don’t have a list, you don’t have a business. In fact, if you tell me the business you’re in and how many contacts you have in your database, I can tell whether you’re making...