“My email marketing template’s better than yours,” says the first one. I’m gonna knock it outta the park.” The second email marketer says, “Are you frackin kidding me? No way is that POS graphic of yours going to produce a respectable open rate. And that subject line..? Fuggedaboutit.” “Oh yeah?” says the first...
Read MoreHello, 2004! It’s 2015! Apparently some marketers still think “saving time” is better than building relationships. Like this email we got that used Outlook cc (bad) instead of bc (slightly less worse) and shared their entire address book with their entire database–and any competitors they may have. (Someone always knows someone!) How would...
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