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Copywriter Herzbrun: Mad Ave Glamour

By in ACT! e-Marketing Copywriting Tips, Money Making Tips with Your ACT! Database | 3 comments

A lot of foot soldiers contributed to the groundbreaking advertising created during the Mad Men era of the late 1950s and 1960s. David Herzbrun was one of them. In his 40+ year career as a copywriter he toiled for Doyle Dane Bernbach, J. Walter Thompson and Ogilvy, among others. Although creative directors and copywriters might argue the analogy, a copywriter was...

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