Posts Tagged "list clean up"

By Lori Feldman on Jul 31, 2009 in Drip Marketing, Email Marketing | 0 comments

There’s gold in them thar rejected email addresses, and most businesses don’t mine for it. List clean up is never fun, so it gets deferred to the bottom of the to-do list. But cleaning up your email list after each marketing email gives you additional insight into your customers and the kinds of information you should or should not be emailing to them....