When times are tough, my mailing list business picks up. I’ve been a mailing list broker for 28 years, so I’ve witnessed a lot of business booms and busts. One of the first reactions (and I do mean REACTION) business owners and salespeople have is: “Oh no, business is down! We need a sale! Quick, let’s buy a list.” OK, I admit it. In...
Read MoreYou are what you write about online. So it’s important to stay on topic. Test it out on your own website or blog using this great tool, www.Wordle.net. It creates a “word cloud” that gives you a visualization of your content by what you write about most. According to Wordle, I’m all about ACT Software, database groups and criteria, and drip...
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