Posts Tagged "swiftpage e-marketing"

By Lori Feldman on May 4, 2011 in Drip Marketing, Email Marketing, Marketing Case Studies, Money Making Tips with Your ACT! Database | 2 comments

Last year on Cinco de Mayo I published my secret recipe for frozen margaritas. This year I decided to go more historical with a great E-Newsletter case study. Every Cinco de Mayo, history buff and Texan Les McGee gets one more holiday to showcase his email marketing creativity. Les sells 100% made-in-the-USA United States and State Flags and flagpoles for Betsy Ross...

By Lori Feldman on Apr 14, 2009 in Sage ACT! 2012 Software | 0 comments

As you know from my regularly scheduled appearances on my soapbox, I believe the ONLY #1-sure-thing, guaranteed-successful ROI is marketing to your existing customers. No one does it enough, and then they whine when a good account goes to the dark side and buys from a competitor. But I’m sales prospecting these days, and following a specific stepped strategy...