Drip Marketing, Marketing Automation, ActiveCampaign, Zoho

Posts Tagged "unique service proposition"

Before You Launch Drip Marketing, Nail Your Message

By on Nov 17, 2009 in Drip Marketing | 0 comments

In the late 80s, I was Regional Sales Manager for a national database company that sold business intelligence and mailing lists primarily through onsite seminars and inbound marketing (pre-Internet marketing!) The company invested more than $50,000 in a contact management system that was programmed to spit out follow-up drip marketing letters every 7 days once a...

Read More