Turn CRM Chaos Into a Clear Sales Follow-Up Workflow that Your Team Actually Trusts

The Blueprint Strategy Session pinpoints exactly where prospects stall—and how to move them forward without generic “are you ready yet” messaging or sales team resistance

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Who This Is For:

1. CMOs & Marketing Leaders:

You’re under pressure to drive pipeline—but your team is stuck guessing what messaging works at which stage.

The Blueprint Strategy Session helps you:

  • See exactly where leads stall after handoff to sales

  • Align messaging to buyer intent instead of blasting one-size-fits-all follow-ups

  • Stop building automations that sales ignores or disables

  • Prove marketing’s impact with clean, stage-based performance data

Win: Marketing finally supports revenue without becoming “the team that spams the database.”

2. Sales Managers & Sales Leaders

Your reps don’t trust the CRM. They say automation “gets in the way.” So they create their own follow-up—and nothing is consistent or reportable.

The Blueprint Strategy Session helps you:

  • Show reps how automation supports deals instead of replacing human follow-up

  • Remove friction by clarifying what should happen at each stage of the deal

  • Reduce “just checking in” messages that kill momentum

  • Create a system reps actually want to use because it helps them close faster

Win: More predictable follow-up, less rep resistance, fewer stalled deals, and easier sales conversions—often like “Christmas everyday!”

3. Founders & Business Owners

You know you’re leaking revenue—but you can’t see where or why. Reports don’t tell the full story. Forecasting feels unreliable. Everyone blames the CRM…but no one agrees how to fix it.

The Blueprint Strategy Session helps you:

  • Visualize your entire revenue process in one clear map

  • Identify where prospects drop, stall, or disengage

  • Get access to KPIs and reporting you can’t get from your current setup

  • Create alignment across sales, marketing, and operations

Win: Clarity, accountability, and a team-wide adopted follow-up system that scales without becoming robotic.

Everyone Says the Same Thing after Seeing the Blueprint Strategy Walkthrough Video:

“Yes. That’s us. That’s exactly where things break down.”

What the Blueprint Strategy Session Actually Is

It is not another automation build out or CRM cleanup.

It is a high-level, decision-based workflow map that shows:

  • Every stage of your buyer’s journey

  • Content prospects need to hear at each stage of the pipeline

  • When to educate, nurture, re-engage, or close

  • Where automation helps—and when a human must step in

Step 1: Discovery Meeting

We start with a 2-hour discovery session where we ask the right questions to uncover every detail of your sales process. Lori, with her unique ability to dig deep and ask the questions you didn’t even know to ask, will help you uncover sales steps you didn’t realize you had (or didn’t realize were missing).

Prepare for a lot of "Aha!" moments. You’ll find yourself saying things like, "I never would've thought of that," as we reveal your selling process through the eyes of a prospect.

Step 2: Custom Blueprint Delivered

Give us a week, and we’ll deliver your Blueprint. The map not only provides a bird’s eye view of your entire sales process but also breaks it down into actionable steps. You’ll see exactly how your leads flow, where they stall, and what actions need to be taken to optimize conversions, and reduce conversion friction. The Blueprint is your roadmap for consistent messaging and measurable success.

Step 3: Implementation

  1. Take the Blueprint and run with it yourself.

  2. Or partner with The Database Divas to implement your strategy.

Pricing

  • Blueprint Strategy Session - $2500

  • Blueprint Implementation: Starting at $1500/month

Most Teams Know Personal Follow-Up Isn’t Enough To Close Sales at Scale. Here’s the Missing Link

Walk away with an implementation plan to execute the ultimate sales and marketing automated follow-up plan.

This is how teams stop fighting the CRM and start trusting the process—because they can finally see how it supports their sales.

DELIVERABLE #1: Customized Workflow Map

ActiveCampaign Workflow
ActiveCampaign Workflow

DELIVERABLE #2: Customized Content Map

About The Database Divas

The Database Divas help companies turn underused data, automation tools, and AI into revenue-driving systems. We build CRM strategies, automation workflows, content engines, and data activation plans so your marketing and sales work together smarter, not harder.

Frequently asked questions

What is a Blueprint Strategy Session?
It is a two-hour discovery meeting where we map your entire buyer’s journey, uncover gaps, and identify opportunities to improve sales and marketing performance.

What do I receive after the session?
Within one week, you receive 2 deliverables: 1) a custom Blueprint Strategy Workflow, a clear, visual map of your sales process with actionable recommendations for capturing more opportunities, fixing bottlenecks, when to re-engage list opportunities.

How much does it cost?
A Blueprint is $2,500. If you want us to implement the strategy with automation and content setup, the cost is $1,500 per month for six months.

How long does it take to complete the process?
You’ll spend about two hours in the discovery meeting, and we deliver your finished Blueprint within one week.

Can I implement the Blueprint myself?
Yes. You can take the plan and execute it on your own, or you can partner with The Database Divas to handle the implementation for you.

Who should consider a Blueprint Strategy Session?
Any business that wants clarity on its buyer’s journey, is missing follow-up opportunities, or needs a proven roadmap to increase conversions and sales efficiency.

"Thank you - Lori, Todd, and Stacia for all your work on the diagram and efforts towards this project. Again, excellent work – much appreciated!!"

- Michelle, Superior Plus Propane

Blueprint Strategy Session

It starts with a Blueprint Strategy Meeting, where we begin to map out your sales process, then continues with regularly scheduled strategy sessions to figure out what you need and where you need it.

A Blueprint Strategy Session
helps you plan out…

  • How many automations you need to plug up gaps in your sales process?

  • How many emails does each automation need?

  • What happens after someone takes an action you want them to take?

  • What happens if they don’t take the action you want them to take?

  • How long should each automation last?

  • How frequently should you email, SMS or voice drop?

  • How can you optimize your sales page to sell more?

  • What are realistic response rates?

Sales Workflow Mapping

In order to best help you, we need to understand your sales process from start to finish. We'll ask you a series of questions about your business in order to create a sales workflow map.

This will help us understand what software you need, how it should be tied together, and what automation and drip marketing campaigns you should write.

Once we have a sales workflow map, we can make specific content recommendations that will help you move prospects through your sales funnel efficiently. And of course, we're always here to answer any questions you have along the way.

Lead Generation Assessment

“Can’t thank you enough for your time. You helped narrow my focus and gave me some valuable insights. You are incredibly wise and you also have the heart to match. Hope we can work together in the future.” – Logan Rich, MethodDental

Your company needs an ongoing stream of fresh leads. It’s the protein that gives your business energy and momentum.

The Database Diva helps you position your company’s sales message so people who are already looking to buy what you sell discover you easily. We do this by collaborating with you to answer these 6 fundamental questions:

  1. What specifically do you want to sell more of?

  2. What is your monthly target revenue?

  3. What is your monthly target *new sales* goal?

  4. What is the current value of your prospect pipeline?

  5. What marketing strategies are you doing now to get new sales leads?

  6. What are you doing to leverage your database of prospects and clients?

Based on your answers, you receive a defined lead generation blueprint to achieve your goals, starting with the basics and steadily progressing to more advanced strategies.

Sound intriguing? Let’s get started. Complete the form above and schedule a free, no-obligation Lead Generation Assessment.

"We’re up and running and it’s great. Each time you [The Database Divas] send out an email, I can tell. Because I can see a handful of people come onto the [Starport] platform."

  • David Libman, Starport

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